The Niche Index Report

Discover the latest performance trends across the top niches in digital publishing.
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Niche Index Report:
Where does the data come from?

Dive into our chart showcasing ad rate index for a variety of broad categories. The index ranges from 0 to 100 and is based on the EPMV ranges measured for that category over thousands of Ezoic sites in English. Data is based on a rolling 12 week window (looking back over the past 12 weeks) and updated weekly. Filters are applied to ensure that only data meeting our stringent criteria for reliability and relevance is shared.

Note: Since the dataset is new, initial values may seem lower than expected. As data collection continues, it will become a more accurate reflection of the trend.

Tools for Any and Everyone

Built by data scientists at Ezoic, these reports have inspired publishers to learn and excel in the publishing space.